> ## Documentation Index
> Fetch the complete documentation index at: https://docs.scanova.io/llms.txt
> Use this file to discover all available pages before exploring further.
# Install the Browser SDK
> Add the Scanova tracking snippet to your website directly in HTML or via Google Tag Manager. Works with any website, CMS, or frontend framework.
The SDK is a single `
```
## Option A: Install directly in HTML (recommended)
Paste the snippet inside your site's `` tag, **before the closing ``**:
```html theme={null}
Your Page
```
**Where to paste in common platforms:**
| Platform | Where to add the snippet |
| ----------- | -------------------------------------------------------------------- |
| WordPress | Appearance → Theme Editor → `header.php`, before `` |
| Shopify | Online Store → Themes → Edit Code → `theme.liquid`, before `` |
| Webflow | Project Settings → Custom Code → Head Code |
| Squarespace | Settings → Advanced → Code Injection → Header |
| Wix | Settings → Custom Code → Add Code → Head |
| Custom HTML | Directly in your HTML template `` |
## Option B: Google Tag Manager
Use GTM if you manage all your tags from the GTM console and cannot edit your site's HTML directly.
1. Open your GTM container
2. Click **Tags → New**
3. Choose **Custom HTML** as the tag type
4. Paste the full Scanova snippet
5. Set the trigger to **All Pages**
6. Name the tag (e.g. "Scanova Conversion Tracking") and click **Save**
7. **Submit** and **Publish** the container
Do not install the snippet both directly in HTML and via GTM on the same page. This will load the SDK twice and send duplicate events.
**GTM tips:**
* Place the tag to fire as early as possible — use "DOM Ready" or "Page View" triggers, not "Window Loaded"
* If your site is a single-page app (SPA), read the [SPA & Framework Guide](/conversion-tracking/browser/spa-frameworks) before configuring GTM triggers
## Step 2: Verify the installation
After deploying your snippet:
1. Open your website in a browser
2. Open **DevTools → Network** tab
3. Filter by `/ct`
4. Reload the page
You should see a `POST` request to `https://t.scanova.io/ct` returning `200`.
For a full verification checklist, see [Verify & Debug](/conversion-tracking/browser/verify).
## Next steps
Learn all init options and what each toggle controls.
Track specific user actions from your JavaScript code.
React, Next.js, and Vue-specific setup.
Confirm events are being received correctly.