Each tracking site has its own API keys. A key is scoped to one site — it can only be used to send events for that site’s site_id.
Steps
- Log in to the Scanova dashboard
- Go to Analytics → Conversion Tracking
- Click on your tracking site to open site details
- Select Tracking Setup on your site, then the Track via API tab
- Click Generate API Key
- Enter a descriptive name (e.g.
Production Backend, Checkout Service)
- Click Generate
- Copy the key immediately — it is shown only once
The raw API key is displayed one time only. If you close the dialog without copying it, you will need to revoke the key and generate a new one.
Store the key securely
Save the key as an environment variable in your backend. Never hardcode it in source code.
Key limits and management
- A site can have up to 2 active API keys at a time. Rotate an old key out when you create a new one
- Revoke unused or compromised keys immediately from the Track via API tab
- With a cap of two, a production/staging split uses both slots — plan rotation accordingly
How to use the key
Include it as a header on every server event request:
The key must match the site_id you include in the request body. A mismatch returns 403.
Next step
Send your first server event →